A Beginner’s Guide to Amazon Marketing Services

If you are a seller on Amazon, you would have noticed that the competition is fierce. That’s why you need to think outside the box and explore the different marketing tools and techniques available on Amazon for your business. One of these tools is Amazon Marketing Services (AMS). AMS provides you with an opportunity to directly put your products in front of your target audience. Read on to learn more about the Amazon marketing services to make an informed decision.

What is Amazon Marketing Services & What does it Entails?

In 2018, Amazon launched the ‘AMS’ as an advertising solution for vendors to enhance their product visibility and brand awareness on Amazon. Amazon marketing services offer you an opportunity to advertise your products through pay-per-click ads on Amazon and Amazon-operated websites. 

Here’s what you can expect from the AMS:

• Amazon advertising services offer you a robust dashboard to get real-time updates about your advertising campaigns. You can see the clicks, impressions, spend, and conversions from the dashboard to analyze how your campaigns are performing. 

• You can use keyword targeting so that your ads are shown to your target audience. You can add or remove keywords based on the preferences of your customers

• AMS also offers a bidding tool to enhance the chances of your ad appearing on the top result of the page. You can adjust your bid as per your requirements. 

How to Select the Right Type of AMS Ad for Your Business?

Amazon marketing services can be a challenging platform if you don’t know the advertising options they offer. 

Here are the Top 3 AMS ads:

• Headline Search Ads

These are also known as sponsored brand ads and appear right after a customer searches for a product. They are placed on the top of the search page and provide excellent brand exposure. Headline search ads capture the search intent of the user by displaying a combination of text and image ads. By using appropriate keywords you can optimize these ad campaigns for your e-commerce business. 

Who is it for?

If your goal is to capture new audiences, enhance your brand reach, and increase consideration for your product, then headline search ads are an ideal choice. 

• Amazon Sponsored Products

Sponsored products are pay-per-click ads that appear on the Search engine result page. With automatic targeting and adjustable bidding, you can use Amazon sponsored products to launch your products and optimize your ads for conversion. 

Who is it for?

Sponsored ads can be used by advertisers to achieve a variety of goals including enhancing the visibility of your products, remarketing, and promoting seasonal products. 

• Amazon Product Display Ads

While Amazon’s sponsored ads and headline search ads target customers on keyword searches, Amazon product display ads allow advertisers to promote their products based on customer interest and product. 

Who is it for?

Amazon product display ads are a powerful tool for display advertising and are best used for remarketing purposes. 

Boost Your Sales with Our Amazon Marketing Services!

At Yourseller we offer eCommerce marketplace management services and can help you explore the advertising landscape of Amazon to stay at the top of the game. Our experts will perform an audit on your current marketing campaign and help you come up with a customized plan to optimize your ranking on Amazon.

Whether you are a start-up or an established enterprise, we will help you with Amazon marketplace management and campaign management to achieve the desired results. Reach out to us at +91 9909513312 or write to us at contact@yourseller.in to learn more about our e-commerce marketing services!

Flipkart Acquires Walmart India to Launch a Wholesale Marketplace

If you are an MSME in the wholesale business, then it’s vital for you to look for growth opportunities outside your business. Flipkart acquiring Walmart India marks such an opportunity for you to expand your business online. With greater technological advancement and better reach, Flipkart wholesale marketplace can help you broaden your brand reach and increase your revenues. 

Flipkart is a marketplace with a huge customer base that can highly benefit your business. If you are new to the online business then reach out to online marketing services to strategize your product listings and rankings. 

Read more on Flipkart acquiring Walmart India and learn how this can benefit you so you can make the right choice when hiring experts for eCommerce marketing services, especially Flipkart SEO and other related marketing assistance!

Read more: Flipkart Acquires Walmart India to Launch a Wholesale Marketplace

How to Use Amazon Seller Registration to Sell in Your Area?

With over 1 billion users on Amazon, it is a company that can help sellers like yourself make huge profits if you do it right. Selling your products in the online shopping landscape is not easy, but once you get the hang of it, your online business is bound to flourish. 

Are you looking to get started on Amazon? Our amazon marketing experts have made you the perfect guide on how to use Amazon seller registration in India so that you can start listing your products and start selling in your area as soon as possible. 

Here’s How to Register Yourself on Amazon India:

1. Start at the ‘Amazon Seller Homepage’

Open services.amazon.in on your web browser, and click on the ‘Create your account’ option wherein you can fill your details in regards to your business i.e your name, official email address, your phone number, and other necessary details. 

Amazon will verify your details and once it gets done, you can log in to your account and start with the Amazon seller registration process. 

2. Verify Your  Phone Number To Log In to Your Account

Once you click on the ‘start selling’ button, you will need to verify your phone number with a one-time password. 

3. Be Sure to Enter Valid Business Details

After verifying your phone number, you will be taken to the ‘Seller Information Page’ where you have to enter details about your business such as the store name, product category, and other relevant business information. 

Click on the ‘submit’ option and verify all the details. 

It is recommended by experts of amazon marketing services that you double-check the details that you’ve entered. You need to ensure that all the information is correct. 

4. Go to “Seller Account Verification”

Click on the ‘next’ option that will take you to the two-step verification account security protocol. Here you can select options for verification via the phone number, SMS, or through call delivery. 

After verification, you can now enter your tax details i.e your GST number, PAN number, or any other related information. 

5. Adjust Your Seller Dashboard

Now, that you’ve successfully entered and verified all information, the last and final step involves adjusting your seller dashboard. Amazon seller registration enables you to understand the shipping fee structure and select the option that suits you the best. Set your default product tax code and don’t forget to add your digital signature. 

Now, you can start listing your products, add pictures, add or remove categories as per your needs.

6. Understand How it All Works

Congratulations! You’ve completed your Amazon seller registration process. But it doesn’t end here. 

You still have to list your product, promote it, manage your payment process, understand the return process, run sponsored ads, understand the costs, and maintain your shipments.

Sounds complex? Don’t worry, you can enlist the help of professionals who provide eCommerce marketing services. They are experts who will simplify the online business for you.

Boost Your Online Sales with Youseller!

Gone are the days of traditional marketing, you can now expand your business digitally with the help of our experts. 

    

Our Amazon specialists will manage your online business right from product listings to inventory management to product promotion. 

All you need to do is call us at +91 9909513312 and our professionals will cater to your every need. You can also send your inquiries at contact@yourseller.in!

Why This Is the Right Time to Start Your Online Business

The avenue of traditional marketing no longer works as well as it used to due to the coronavirus pandemic. Your customers have shifted online now more than ever.

Dwelling won’t increase your sales or accelerate your growth.

The rise in online shopping is an excellent indicator for you to start your e-commerce business and build your brand on marketplaces like Flipkart and Amazon.

It doesn’t require huge capital investment and with a carefully curated e-commerce marketing strategy, you can increase your revenues over time.

Our e-commerce marketing services will build effective strategies to steadily increase your rankings and get more traffic to your page.

 

Read on more about why this is the right time to start your online business.

How to Hire Amazon Marketing Agency

It helps to know that the core expertise of any successful business is the strong support of the team. Thus, having a qualified and dedicated team for eCommerce marketing is essential when it comes to establishing your online business.

If you want to establish an online business on platforms such as Amazon and Flipkart, you need the assistance of experts offering Amazon services to help you achieve your business goals. With improved teamwork and collaboration, you can allocate tasks seamlessly according to the area of expertise, resulting in increased productivity. Working with a reliable Amazon marketing agency can also help improve overall efficiency and reduce the pressure of specific individuals.

When you hire experts who offer Amazon services, they can help you with the following crucial aspects of Amazon marketing:

• Online seller registration
• Product listing and cataloging
• Amazon advertising, including PPC campaign management
• Marketplace onboarding

Let’s discuss more on things you need to know about choosing the experts for Amazon marketing services.

Originally published at https://www.yourseller.in/ on May 26, 2020

4 Experts Tips for Success When Selling on Amazon

There are thousands of sellers and millions of products listed on Amazon.
So how do you enter the market and make a place for yourself?
And how do you create an effective strategy for Amazon advertising and marketing?
If you think that online marketplace management is as easy as creating a seller account, listing your products, adding some images, and offering discounted prices, unfortunately, you have got it wrong!
According to the top players in eCommerce marketing services, people often underestimate the work behind Amazon marketing, which is why they often do not succeed.
Moreover, Amazon advertising requires you to consider the essentials, including the following four aspects:          

1.     Customer Reviews

2.     Brand Registry

3.     A+ Content

4.     Brand Store

Find out what our specialists in Amazon services have to say about marketing your products on Amazon so you can enhance your online sales!

Originally published at https://www.yourseller.in/ on May 13, 2020

How to Move Your Offline Business to an eCommerce Platform?

With a large part of the consumer world now moving to the digital space, it is time to convert your offline business into the e-commerce store.

You can sign up with popular online sellers such as Amazon through the Amazon seller registration feature to explore the options available to enhance your business.

Although the digital space might seem mind-boggling at first, hiring professionals offering eCommerce marketing services such as seller registration, listing and cataloging, marketplace onboarding, and more can help you.

But before you start looking for experts to guide you, check out the simple steps to move your offline business to an online store, so you know what to expect.

Originally published at https://www.yourseller.in on May 27, 2020