Quick GTIN Exemption Process for Amazon FBA Sellers

No UPC? No problem. If you’re planning to list products on Amazon FBA but don’t have barcodes (UPC, EAN, or ISBN), there’s no need to panic. Amazon offers a GTIN exemption—a simple solution to help you start selling without the need for product barcodes. Whether you're launching a private label product or selling handmade items, this beginner-friendly guide will walk you through the GTIN exemption process on Amazon in 2025.

Can I List a Product on Amazon Without a Barcode?

Yes, you can! While Amazon generally requires product identifiers like UPCs or EANs, the platform also understands that not all sellers have access to these codes—especially for custom, handmade, or bundled products. That’s where GTIN (Global Trade Item Number) exemptions come in. With a valid reason and a few steps, you can get approval to list products without barcodes.

How to Apply for a GTIN Exemption on Amazon Platform

Follow these simple steps to apply for a GTIN exemption:

1. Log into your Seller Central account.

2. Navigate to “Help” and type “Apply for a GTIN exemption.”

3. Select “Get started” and choose the product category you want to list in.

4. Enter the brand name (if your product is unbranded, select “Generic”).

5. Provide supporting documents, like images of your product or a brand authorization letter (if applicable).

6. Submit the request and wait for review.

Amazon usually reviews requests within 48 hours, but response times can vary.

How Long Does It Take to Get a GTIN Exemption on Amazon?

In most cases, GTIN exemptions are approved within 24–48 hours, especially if your documentation is accurate and complete. However, if Amazon requires additional information or your images don’t meet the guidelines, the process may take longer. To avoid delays, make sure your product images clearly show branding and packaging.

What Happens After GTIN Exemption is Approved?

Once approved, you can:

• List products without UPCs in the approved category and brand.

• Create FBA shipments using the Amazon-generated FNSKU label.

• Manage listings just like any other product with a barcode.

Keep in mind, GTIN exemptions are brand and category-specific, so if you plan to list in multiple categories or under different brand names, you’ll need to apply for each combination.

Pro Tips for a Smooth GTIN Exemption Process

• Use high-quality product images showing the item and packaging from multiple angles.

• Ensure your brand name matches exactly what you enter during the exemption request.

• Don’t skip the “Generic” brand option if your product has no branding.

• Maintain consistency in category selection for better approval chances.

Why Work with Amazon Marketplace Management Experts?

While GTIN exemption is a straightforward process, mistakes in documentation or brand-category mismatches can lead to rejections and delays. By working with Amazon marketplace management experts, you can:

• Save time on approvals.

• Avoid listing errors.

• Launch faster with properly optimized product listings.

Professionals can also help manage your product SEO, images, and keyword targeting, giving you a competitive edge.

Takeaway

Getting a GTIN exemption on Amazon in 2025 is easier than ever, and it opens doors for sellers without UPCs to quickly list and sell their products. With a bit of preparation and proper documentation, you can breeze through the process.

Launch Your Products Faster with Expert Amazon Product Listing Services

Don’t let a missing barcode slow down your FBA success. At Your Seller Agency, we offer full-service Amazon product listing and marketplace management solutions to help you grow faster. From GTIN exemption assistance to keyword-rich listing creation—we handle it all.

Read More: Quick GTIN Exemption Process for Amazon FBA Sellers

How to Create an Amazon Sponsored Product Campaign: Part-1

Learn how to create an Amazon Sponsored Product campaign from scratch. This step-by-step guide covers the basics to get you started.

Amazon Sponsored Product campaigns are one of the most effective ways to boost visibility and drive sales directly on the platform. Whether you’re a beginner or brushing up on your PPC skills, this guide will walk you through the fundamental steps to launching a successful campaign.

Step 1: Understand Where Sponsored Product Ads Appear

Sponsored Product Ads show up directly in Amazon’s search results and on product detail pages. These ads blend seamlessly with organic listings, increasing the chances of attracting clicks from high-intent shoppers. Their prime placement makes them a powerful tool to drive traffic and conversions.

Step 2: Start Campaign Creation from Amazon Ads Dashboard

To begin, log in to your Amazon Seller Central account and navigate to the Amazon Ads Dashboard. Click on “Create Campaign”, and select “Sponsored Products” as your campaign type. This option is specifically designed to promote individual listings.

Step 3: Name Your Campaign Strategically

Use a naming convention that helps you easily identify the purpose and target of the campaign. For example, include the product name, targeting type, and date:
“YogaMat_Manual_US_Jan2025”.
A clear naming strategy makes campaign tracking and optimization much simpler.

Step 4: Set a Realistic Daily Budget

Amazon requires a minimum daily budget of $1, but that won't get you far. Start with a budget that gives you enough data to assess performance—typically $10 to $25 for beginners. Remember, your budget determines how many people can potentially see your ads.

Step 5: Choose Between Automatic and Manual Targeting

• Automatic Targeting: Amazon selects keywords and products to target based on your listing. Great for beginners or to collect data for future manual campaigns.
• Manual Targeting: You choose the keywords or products. This gives you greater control over ad performance and optimization.

Step 6: Choose Between Keyword Targeting and Product Targeting

Within manual targeting, you’ll have two sub-options:

• Keyword Targeting: You bid on specific search terms your audience is likely to use.
• Product Targeting: You place your ads on specific product pages, categories, or competitor listings.

Choose based on your strategy. Keyword targeting is ideal for increasing search visibility, while product targeting is great for competitive takeovers and upselling.

Step 7: Select Your Keywords and Match Types

Choose keywords that are relevant to your product and buyer intent. Amazon allows three match types:

• Broad Match: Reaches a wider audience with loose matching.
• Phrase Match: Matches with queries that contain the keyword phrase in order.
• Exact Match: Targets only the exact term or very close variations.

A mix of all three types helps you test and refine what works best.

Step 8: Add Negative Keywords (Optional, but Recommended)

Negative keywords prevent your ads from showing on irrelevant searches, saving your budget. For instance, if you sell premium yoga mats, you might want to add “cheap” or “free” as negative keywords to avoid attracting unqualified clicks.

Step 9: Choose the Right Bidding Strategy

Amazon offers several bidding strategies:

• Dynamic Bids – Down Only: Lowers your bid if Amazon thinks a conversion is less likely.
• Dynamic Bids – Up and Down: Raises or lowers bids depending on the likelihood of conversion.
• Fixed Bids: Your bid remains the same no matter the situation.

For beginners, “Dynamic Bids – Down Only” is a safe starting point.

Final Step: Review and Launch

Before hitting the “Launch” button, review all your settings—campaign name, targeting, keywords, bidding, and daily budget. Make sure your product listing is optimized, as the ad’s success also depends on how well your listing converts.

Maximize Sales with a Winning Amazon Sponsored Products Campaign

Congratulations! You’ve now created your first Amazon Sponsored Product campaign. But remember—launching is just the beginning. The next phase involves monitoring performance, optimizing bids, refining keywords, and scaling what works.

Want to dive deeper into campaign optimization, analyzing reports, and A/B testing?

Read More: Create an Amazon Sponsored Product Campaign – Part 1

Amazon FBA Inventory Forecasting Made Easy: A Beginner’s Guide

For Amazon sellers, staying ahead of inventory management is a make-or-break strategy. Poor forecasting can lead to stockouts, lost sales, and diminished customer trust, while overstocking ties up valuable capital. In this guide, we break down the process of Amazon FBA inventory forecasting into manageable steps. Whether you’re just starting or looking to refine your existing processes, this beginner’s guide will help you navigate the complexities of inventory management and set your business up for long-term success.

What Is Amazon FBA Inventory Forecasting?

At its core, Amazon FBA inventory forecasting is the process of predicting the amount of inventory you will need to meet customer demand while avoiding costly excess or stockouts. This involves analyzing past sales data, understanding current inventory levels, and accounting for future variables such as seasonal trends and supply chain lead times. Effective forecasting ensures that your products remain in stock just when customers need them, balancing sales momentum with efficient cash flow management.

Why Is Amazon FBA Inventory Forecasting Important?

Inventory forecasting is crucial for several reasons. First, it helps prevent stockouts that can negatively affect your seller rating and lead to lost sales. Second, it minimizes the risk of overstocking, which can result in higher storage fees and tied-up capital. Third, it allows you to plan for seasonal fluctuations and market trends, ensuring that you are prepared for both peak periods and quieter times. By predicting inventory needs accurately, you can optimize your ordering process, manage your cash flow better, and ultimately maximize your profits.

How to Forecast Amazon FBA Inventory – Steps Explained

Forecasting your Amazon FBA inventory might seem daunting at first, but breaking it down into clear, actionable steps makes it more manageable. Here’s how to get started.

Step 1: Download Sales Data from Amazon Seller Central

The first step in creating an accurate inventory forecast is to gather your historical sales data. Log in to Amazon Seller Central and download your sales reports. These reports provide insights into your past performance, including which products sell best, peak sales periods, and overall trends over time. Use this data as the foundation for your forecasting model. Analyzing historical trends allows you to understand the patterns in your sales, enabling you to project future demand with greater accuracy.

Step 2: Download FBA Inventory Report

Next, access your FBA Inventory Report from Amazon Seller Central. This report details your current inventory levels, including inbound shipments, available stock, and any units that are unsellable. Having a clear picture of your existing inventory is essential for forecasting because it helps you identify how much stock you already have and how quickly it is moving. By combining this report with your sales data, you can calculate your average turnover rate, a key metric in determining when to reorder products.

Step 3: Use the FBA Inventory Planning Template

After gathering your sales and inventory data, it’s time to utilize an FBA Inventory Planning Template. This template is designed to consolidate your data in one place and guide you through the forecasting process step by step. By entering your historical sales data and current inventory levels into the template, you can generate projections that show when and how much to reorder. The template can also highlight trends and help you identify any discrepancies or anomalies that may affect your forecast.

How to Input Data into the Template

When filling out the FBA Inventory Planning Template, start by entering your monthly or weekly sales figures. Next, input your current inventory numbers, including any units on order or in transit. The template may include sections for calculating average daily sales, lead times, and safety stock levels. Safety stock is an extra buffer of inventory kept on hand to account for any unexpected surges in demand or delays in shipments. By accurately inputting all your data, the template can then help you identify the optimal reorder quantity and timing, ensuring that you always have enough stock to meet demand without overcommitting resources.

Step 4: Determine the Optimal Reorder Quantity

Once your data is in place, it’s time to calculate the optimal reorder quantity. This figure is essential because it tells you exactly how many units you should order to replenish your stock before it runs out. Several factors influence the optimal reorder quantity, including your average sales rate, lead time from your supplier, and any seasonal variations in demand. Some inventory planning templates even incorporate formulas that consider these variables to automatically suggest a reorder amount. Using these projections, you can confidently place orders that align with your sales velocity, ensuring that you never face unexpected stockouts or excess inventory.

How to Implement a Robust Amazon FBA Restock Strategy

An effective restock strategy goes hand in hand with inventory forecasting. Once you’ve determined your reorder quantities, it’s crucial to put systems in place that ensure timely replenishment and smooth operations.

1. Monitor Lead Times

Lead time refers to the period between placing an order with your supplier and receiving the product in your warehouse. Understanding and monitoring lead times is critical because any delays can disrupt your inventory flow. Regularly communicate with your suppliers to get updates on any potential delays and adjust your forecasting model accordingly. Tracking lead times will help you maintain an accurate forecast and mitigate risks associated with shipment delays.

2. Seasonal Demand Planning

Seasonal demand fluctuations can significantly impact your inventory levels. Holidays, special events, and seasonal trends can cause spikes or dips in sales. Incorporate these trends into your forecasting model by analyzing past seasonal performance and anticipating future demand. For example, if your product experiences increased sales during the holiday season, make sure to build in additional inventory well before the peak period. This proactive approach can help you avoid stockouts during high-demand times.

3. Use Amazon's Restock Recommendations

Amazon provides restock recommendations based on your historical sales data and current inventory levels. These recommendations can serve as a useful benchmark, offering insights into when you should reorder and how much to order. While it’s important to use your own forecasting models, integrating Amazon’s suggestions can provide an extra layer of assurance that you’re meeting customer demand effectively.

4. Optimize Replenishment Frequency

Balancing the frequency of replenishments is a critical aspect of inventory management. Too frequent orders may lead to increased shipping and handling costs, while infrequent orders can result in stockouts. Analyze your sales patterns to determine the ideal replenishment frequency that minimizes costs while ensuring a steady supply. This might involve setting up a regular review schedule, so you can adjust your ordering frequency based on changing sales trends and seasonal factors.

5. Set Up Inventory Alerts

Technology can be a seller’s best friend when it comes to inventory management. Many inventory management systems allow you to set up alerts that notify you when stock levels fall below a certain threshold. These automated alerts ensure that you are always informed and can act quickly to reorder products before running out of stock. Whether you’re managing a single product or a vast inventory, setting up these alerts can significantly reduce the risk of missed sales and lost revenue.

Take Control of Your Amazon FBA Inventory Forecasting with Amazon Marketplace Management!

Effective inventory forecasting and restock strategies are essential for thriving in the competitive Amazon marketplace. By implementing a comprehensive forecasting process and integrating robust restock strategies, you can avoid the pitfalls of overstocking and stockouts, ensuring a smooth, profitable operation.

Start by leveraging your historical sales data and FBA inventory reports to build an accurate forecasting model. Use practical tools like the FBA Inventory Planning Template to consolidate data and make informed decisions. Calculate your optimal reorder quantities based on your sales velocity, lead times, and seasonal trends, and then enhance your strategy by monitoring lead times, planning for seasonal fluctuations, and utilizing Amazon’s built-in recommendations.

Ultimately, proactive inventory management can transform your Amazon business. By setting up inventory alerts and optimizing your replenishment frequency, you create a system that is both efficient and scalable. This approach not only improves customer satisfaction by ensuring product availability but also maximizes your profits by reducing unnecessary storage fees and preventing lost sales.

Whether you’re new to Amazon FBA or looking to refine your existing practices, these steps offer a clear roadmap to mastering inventory forecasting. With the right tools and strategies, you can take control of your inventory management, mitigate risks, and pave the way for sustainable growth in the ever-evolving world of e-commerce.

As you move forward, remember that consistency and attention to detail are key. Regularly review your forecasts, adjust your strategies as needed, and stay informed about industry trends and supplier developments. In doing so, you'll build a resilient and agile inventory management system that supports your business goals and positions you for long-term success on the Amazon marketplace.

Embrace these practices today, and watch as your streamlined inventory forecasting process helps you not only keep up with demand but also exceed your business targets. Take charge of your inventory strategy with a proactive mindset and innovative tools, and set yourself apart in the competitive world of Amazon FBA.

Happy selling, and here’s to a future of efficient, profitable inventory management! 

Read More: Amazon FBA Inventory Forecasting Made Easy: A Beginner’s Guide