Expanding your Amazon business across multiple countries offers significant growth potential, but managing international sales without proper data can be challenging. Every Amazon marketplace behaves differently due to customer preferences, competition levels, pricing structures, and logistics. To succeed globally, sellers must clearly understand how their products perform in each country.

Tracking Amazon sales by country using Seller Central reports and a structured analytics template helps sellers make informed decisions, optimize performance, and scale efficiently. In this blog, we explain why country-wise tracking is important, how to use Amazon Seller Central reports, and how a dedicated analytics template can simplify international sales analysis.

Why Track Amazon Sales by Country?

Amazon operates in multiple international marketplaces such as the United States, United Kingdom, India, or beyond. Sales performance can vary widely between these regions.

Tracking Amazon sales by country helps sellers:

• Identify which marketplaces generate the highest revenue

• Understand regional customer demand and buying behavior

• Optimize inventory allocation for each country

• Improve pricing and promotional strategies

• Reduce risks related to overstocking or stockouts

Without country-level sales tracking, sellers often rely on overall sales numbers, which can hide underperforming or high-potential markets. Detailed regional insights allow sellers to focus resources where they deliver the highest return.

Amazon Seller Central Reports for Sales Tracking

Amazon Seller Central provides several built-in reports that allow sellers to monitor sales performance by marketplace. While these reports are accurate and reliable, they are spread across different sections and require manual effort to analyze effectively.

Key Seller Central reports for tracking sales by country include:

Business Reports
Business Reports show ordered product sales, units sold, sessions, and conversion rates by marketplace. Sellers can filter by date range and export reports for further analysis.

Sales Dashboard
The Sales Dashboard provides a quick overview of total sales and orders across different countries, making it useful for daily performance monitoring.

Payments Reports
These reports show settlements, fees, refunds, and net proceeds by country. They are essential for understanding actual earnings from each marketplace.

Inventory Reports
Inventory performance often varies by region. Inventory reports help sellers track stock levels, sell-through rates, and aging inventory across countries.

Although Seller Central reports are valuable, managing multiple files can become time-consuming. This is where a centralized analytics template becomes useful.

Amazon Sales Analytics Template: Tracking Sales by Country

An Amazon sales analytics template consolidates data from different Seller Central reports into one structured dashboard. Instead of manually reviewing multiple reports, sellers can track country-wise performance in a single view.

A well-designed analytics template allows sellers to:

• Monitor sales performance for each marketplace

• Compare revenue and order trends across countries

• Track monthly, quarterly, and yearly growth

• Identify strong and weak markets quickly

• Support data-driven decisions for expansion

This approach saves time, reduces errors, and improves visibility into international sales performance.

Key Metrics in the Template

To effectively track Amazon sales by country, the analytics template focuses on essential performance metrics that matter most for growth and profitability.

Total Sales Revenue
Shows how much revenue each country generates and highlights top-performing marketplaces.

Units Sold
Helps identify product demand and sales volume across regions.

Number of Orders
Provides insight into customer purchasing frequency in each marketplace.

Average Order Value (AOV)
Measures how much customers spend per order in different countries.

Growth Trends
Tracks month-over-month or year-over-year performance by country.

Fees and Net Revenue (Optional)
Helps sellers understand actual profitability after Amazon fees, shipping, and operational costs.

These metrics help sellers move beyond basic sales numbers and focus on strategic growth opportunities.

Benefits of Tracking Amazon Sales by Country

Tracking sales by country provides several long-term benefits for Amazon sellers:

Improved Inventory Management
Sellers can allocate inventory based on regional demand and avoid unnecessary storage costs.

Better Advertising Decisions
Advertising budgets can be optimized by focusing on countries with higher conversion rates and profitability.

Smarter Pricing Strategy
Pricing can be adjusted based on competition, taxes, and customer behavior in each marketplace.

Faster Market Expansion
Country-wise insights help sellers identify new markets with strong growth potential.

Increased Profitability
Understanding where profits come from enables sellers to focus efforts on high-performing regions.

With accurate country-level tracking, sellers gain better control over their global Amazon operations.

Our Services for Amazon Sellers

At YourSeller, we help Amazon sellers simplify sales tracking and improve performance across global marketplaces. Our services are designed to support sellers at every stage of growth.

Our Amazon services include:

• Amazon Seller Central account management

• Sales tracking and performance analytics

• Custom Amazon sales dashboards and templates

• International marketplace strategy and expansion support

• Amazon PPC campaign management

• Listing optimization for global markets

We focus on practical insights that help sellers make better decisions, improve efficiency, and grow sustainably.

Conclusion

Tracking Amazon sales by country is essential for sellers looking to expand internationally and operate efficiently. By using Amazon Seller Central reports along with a structured analytics template, sellers gain clear visibility into their global performance.

Country-wise tracking helps optimize inventory, advertising, pricing, and expansion strategies while reducing operational risks. Instead of managing scattered data, a centralized approach ensures accurate insights and smarter decision-making.

If you want to grow your Amazon business across multiple countries, investing in proper sales tracking and analytics is a critical step.

Maximize Your Amazon Sales Today with YourSeller

Ready to track your Amazon sales by country and gain better control over your international performance? YourSeller offers expert analytics solutions and seller support to help you make informed, data-driven decisions across global marketplaces.

Read More:
https://yourselleragency.com/blog/track-amazon-sales-by-country-seller-central-reports-analytics

3 Hacks to Get More Orders on Amazon FBA: Boost Your Sales Without ACOS

Selling on Amazon FBA can be incredibly rewarding, but it can also feel like a tough battlefield. With thousands of sellers competing for the same buyers, getting your products noticed can be a real challenge. But the good news is, you don’t always need a massive advertising budget to increase your orders. With strategic tweaks and smart marketing hacks, you can boost your Amazon FBA sales while keeping your ACOS (Advertising Cost of Sale) low. In this post, we’ll walk you through three proven hacks that can make a significant difference to your sales, along with additional tips to take your FBA business to the next level.

1. Recreate Your Main Image for Better Conversions

The first thing a potential buyer sees on Amazon is your product image. Often, sellers underestimate the power of an optimized main image. Your main image isn’t just a picture—it’s your silent salesperson. If your image doesn’t grab attention or clearly communicate what the product is, you’re losing potential buyers right from the start.

Tips to improve your main image:

• High Resolution: Ensure your image is at least 1000 x 1000 pixels to enable Amazon’s zoom feature. Customers want to see the product details clearly.

• Clean Background: A pure white background keeps the focus on your product and meets Amazon’s image requirements.

• Show Usage: Consider including lifestyle images or context in secondary images to help buyers visualize the product in use.

• Highlight Features: If your product has unique features, make them visible or use infographics in your images.

Recreating your main image with these tips in mind can drastically improve your click-through rate (CTR) and conversions. Even small changes in visuals can have a huge impact on sales, sometimes outperforming costly ad campaigns.

2. Competitor Analysis: Learn from the Best

Understanding your competitors is crucial for succeeding on Amazon. A strategic competitor analysis allows you to identify what works in your niche and uncover opportunities to outperform others.

Steps to conduct effective competitor analysis:

• Identify Top Sellers: Look at the products that are ranking at the top for your target keywords. Analyze their listings thoroughly.

• Check Images and Descriptions: What kind of images and product descriptions are they using? How do they highlight features and benefits?

• Pricing Strategies: Observe their pricing patterns. Are they using discounts, bundles, or deals that attract buyers?

• Customer Reviews: Reading competitor reviews can give insight into what customers like or dislike, which you can leverage to improve your listing.

By learning from competitors, you can adapt strategies that are already proven to convert while identifying gaps where you can stand out. For instance, if competitors are not showcasing a certain feature clearly, you can emphasize it in your listing to attract buyers looking for that feature.

3. Update Your Category Nodes for Better Visibility

Many sellers overlook the importance of category nodes when listing products on Amazon. Category nodes define where your product appears on Amazon and can directly affect visibility. Choosing the wrong category can result in fewer impressions and lower sales.

How to optimize your category nodes:

• Accurate Placement: Make sure your product is placed in the category that best describes it. Misplaced products may not show up in relevant searches.

• Explore Subcategories: Sometimes, a subcategory with lower competition can yield better results than a highly saturated main category.

• Use Backend Keywords: Ensure your backend keywords align with the category to improve search relevance.

Optimizing your category nodes not only increases visibility but also improves your chances of appearing in Amazon’s “Customers Also Bought” and “Related Products” sections, giving your product additional exposure without increasing advertising costs.

Additional Tips to Boost Your Amazon FBA Orders

While the above three hacks are powerful, there are additional strategies you can implement to maximize your Amazon sales:

1. Optimize Your Product Title and Description: Use relevant keywords naturally in your title, bullet points, and description to improve organic search ranking.

2. Leverage Amazon Promotions: Utilize deals, coupons, and limited-time offers to incentivize purchases and increase your sales velocity.

3. Improve Reviews and Ratings: High-quality products combined with excellent service encourage positive reviews, which directly influence buying decisions.

4. Use Enhanced Brand Content (EBC) or A+ Content: If you are brand-registered, create visually appealing product descriptions with images, comparison charts, and storytelling to boost conversions.

5. Monitor Inventory Levels: Out-of-stock products not only hurt your current sales but also impact your ranking. Maintain healthy inventory levels to stay competitive.

Ready to Skyrocket Your Amazon Sales?

Increasing orders on Amazon FBA doesn’t have to rely solely on paid advertising. By recreating your main image for better conversions, analyzing your competitors for actionable insights, and updating your category nodes for better visibility, you can drive more sales while keeping ACOS low.

Implement these strategies consistently and monitor your results. Amazon is a dynamic platform, so ongoing optimization is key. Remember, small adjustments in listing visuals, category placements, and competitor-informed strategies can have a massive impact on your bottom line.

Start applying these hacks today, and watch your Amazon FBA orders climb steadily. For a deeper dive into FBA marketing strategies and expert tips, check out the full guide here: 3 Hacks to Get More Orders on Amazon FBA.

How We Achieved $100K in Sales in Just 5 Weeks on Amazon FBA | Case Study

Growing an Amazon FBA business is challenging—competition is fierce, ad costs fluctuate, and staying profitable requires both data-driven execution and fast decision-making. Yet, with the right strategy and consistent optimization, exponential growth is absolutely possible.

In this case study, we break down exactly how we generated $100,000 in sales in just 5 weeks for one of our clients. From initial campaign setup to scaling, organic optimization, and long-term planning, this detailed breakdown reveals the exact methods YourSeller used to achieve such rapid performance.

A Brief Overview of Amazon FBA

Amazon FBA (Fulfillment by Amazon) is one of the most powerful selling models available today. It allows brands to store products in Amazon fulfillment centers, while Amazon handles storage, packing, and shipping. This model not only reduces logistical workload but also dramatically improves customer experience—leading to higher conversions and trust.

However, with FBA’s advantages comes intense competition. Success depends on understanding:

• Keyword research
• PPC advertising
• Product positioning
• Listing optimization
• Inventory planning
• Review generation

Our strategy for this client combined all these elements into one streamlined growth plan.

How We Hit $100,000 in 5 Weeks

Generating six-figure revenue so quickly required a multi-layered approach. Instead of relying on one method, we implemented a powerful mix of automation, competitor targeting, and organic optimization, supported by continuous data monitoring. Here’s how we executed each step:

1. Amazon Auto Campaigns: The Power of Automation

We started with Amazon Automatic Campaigns to gather clean, unbiased keyword data.

Auto campaigns are extremely valuable during initial scaling because they:

• Discover new high-converting keywords
• Test different search terms quickly
• Identify customer search behavior
• Help build a strong foundation for manual campaigns

For this case study, our auto campaigns produced:

• A list of profitable, low-ACOS keywords
• Multiple negative keywords to prevent wasted ad spend
• Search term insights for optimizing product listings

We allowed the campaigns to run long enough to gather actionable data, then filtered the top keywords into structured manual campaigns. This automated learning phase helped us eliminate low-performing terms early and focus on keywords with high purchase intent.

2. Amazon PAT Campaigns: Competitor Targeting for Strategic Advantage

Next came one of our strongest performance drivers: Product Attribute Targeting (PAT) campaigns.

PAT campaigns allowed us to target:

• Competitor listings
• Specific ASINs
• Similar or inferior products

This is powerful because it places your product directly in front of buyers already intending to purchase something similar.

Our PAT strategy included:

• Targeting competitors with higher price points (to increase conversion rate)
• Targeting listings with poor reviews (to capture undecided customers)
• Targeting fast-selling ASINs for visibility boost

The key was bidding strategically—not too high to waste money, but high enough to capture premium placements. PAT campaigns contributed significantly to our 5-week sales spike, especially during peak demand periods.

3. Optimizing for Organic Sales Growth

Paid ads alone cannot sustain long-term success. That’s why we simultaneously focused on building strong organic visibility.

Our organic strategy included:

• Keyword-rich listing optimization
• Improving product title, bullet points, and backend keywords
• Adding high-quality images and enhanced infographics
• Implementing A+ content for brand trust
• Encouraging early reviews through compliant methods

As the listing improved, our organic ranks grew across multiple keywords. This allowed us to reduce PPC dependency gradually and increase overall profitability.

One major factor behind hitting $100K so quickly was the balance between paid and organic growth. Strong listing quality ensured that every click—paid or organic—converted at a higher rate, driving compounding results.

4. Scaling Amazon FBA: Planning for the Future

Once the campaigns stabilized and conversions became consistent, we entered scaling mode.

Our scaling strategy included:

• Increasing budgets on winning campaigns
• Expanding match types (broad → phrase → exact)
• Launching new keyword clusters
• Running additional PAT groups for mid-tier competitors
• Adjusting bids based on time-of-day and performance data

We also monitored inventory levels closely to avoid stockouts—which can interrupt momentum and kill ranking progress.

Within 5 weeks, we were able to optimize, expand, and allocate ad spend precisely where returns were highest. This controlled scaling played a huge role in achieving $100,000 in revenue without major ACOS spikes.

5. Measuring Success and Adjusting Strategy

Our team continuously analyzed key metrics to ensure positive growth:

• ROAS
• ACOS
• TACOS
• Conversion rate (CVR)
• Organic keyword ranking
• Click-through rate
• Time-based performance patterns

Weekly adjustments were vital. For example:

• High-ACOS keywords were paused or turned into exact match
• Low-performing ASIN targets were removed
• Winning keywords received increased bids
• New variations and long-tail keywords were tested

This iterative approach kept the campaigns sharp, optimized, and aligned with customer behavior trends.

6. Future Goals: Long-Term Sustainability

Hitting $100K in 5 weeks is impressive, but sustaining and improving it is the real challenge.

Our long-term plan includes:

• Launching new variations to expand customer segments
• Introducing lightning deals and coupons
• Improving review velocity
• Enhancing brand store and storefront optimization
• Exploring international Amazon marketplaces
• Building a stronger D2C brand presence outside Amazon

Sustainable growth requires continuously refining PPC, upgrading content, engaging customers, and keeping inventory healthy. That’s exactly what we’re committed to achieving for this client.

Key Takeaways from Our $100,000 in 5 Weeks Success

Here are the biggest learnings from this case study:

• Auto campaigns are a great starting point for keyword discovery
• PAT campaigns are powerful for competitor capture
• Listing optimization heavily influences conversion rate
• Scaling works only when backed by data analysis
• Organic ranking + PPC performance = long-term revenue growth
• Continuous testing is essential for sustained profitability

Success on Amazon is not about one magic trick—it’s about executing multiple strategies consistently and intelligently.

Scale Your Amazon Business with YourSeller's Expert Services

At YourSeller, we specialize in helping brands grow rapidly and sustainably on Amazon. From PPC management and listing optimization to complete FBA growth strategy, our team delivers proven results—just like the $100K in 5 weeks showcased here.

Whether you’re launching, scaling, or reviving your Amazon business, we’re here to guide you with data-backed strategies that work.

Want results like this for your brand? Visit our full case study here: Read More: https://yourselleragency.com/blog/achieved-100k-sales-5-weeks-amazon-fba-case-study